Kelley Ford

Senior Director of League Partnerships

Kelley joined HDI in 2026 as the company’s first-ever Senior Director of League Partnerships. In this role, he leads HDI’s business partnerships with collegiate conferences, professional leagues, and governing bodies, an area of rapid growth for the company. His responsibilities include HDI’s work in player availability reporting and basketball scheduling, along with an expanding portfolio of projects and initiatives with conference and league partners.

Following nine years at the Horizon League office in Indianapolis, where he most recently served as Senior Associate Commissioner for Basketball & Analytics, Kelley made the move to HDI. During his time at the Horizon League, he also served in several prominent national capacities, including as a member of the NIT Selection Committee and the NCAA Division I Men’s Basketball Rules Subcommittee.

Kelley earned a Bachelor of Science in Mechanical Engineering from Purdue University, as well as a Master of Business Administration and a Master of Sports Administration from Ohio University.

Sean Eaton